Nike AGS united - Hinterzarten, Black Forest 2016

True to the motto “Let’s get dirty!”, Nike AGS invited select employees to a special kind of team-building event: On a meadow deep in the Black Forest, a total of 280 “Nikes” had to flex their muscles for two days. Whether it was chopping wood or building a dwelling—from nothing, they erected a tent city with their own hands, complete with booths and a stage for major surprise acts. And that was despite the weather, which was cold and wet.

sieben8 is responsible for the event’s entire media production: We accompanied the Nike teams through wind and weather. Took pictures and shot a film showing the event’s spirit in snippets—and the construction of the Nike village in fast motion. The weather challenged us, too: We ensure a successful outdoor production, despite less than ideal weather conditions, trekking with equipment, and highest demands on physical performance. Upshot for us and our client Nike: Strong team, superb atmosphere, a cartload full of fun!

• Customer

  Nike AGS (Austria, Germany, Switzerland)

• Services

  • Media production